The Coca-Cola Company
Summer Marketing Generative AI Intern
Atlanta, GA
Jan 16, 2025
Full Job Description

Join Our Journey at The Coca-Cola Company

At The Coca-Cola Company, we pride ourselves on building beloved brands and fostering growth both as a company and as individuals. We're inviting you to join our exciting evolution.

We are leveraging our strengths—our brands, financial power, global reach, distribution system, and dedicated team—to become a sustainable growth company and one of the most respected in the world.

As a Generative AI Intern, you'll develop cutting-edge consumer experiences using advanced technology, data insights, and bold innovation. You'll lead collaborations on innovative projects, embracing agile working and proactiveness

Why Join Us?

  • Iconic Brands: Work with world-renowned brands like Coca-Cola, Fanta, Sprite, Minute Maid, Powerade, Dasani, Smart Water, Vitamin Water, Simply, Honest Tea, Fairlife, Fuze Tea, Topo Chico, and more.

  • Meaningful Work: Engage in projects that challenge you and help you develop world-class skills.

  • Global Impact: Collaborate with teams across 190+ countries.

  • Passionate Culture: Convert your passion into action in a unique and dynamic environment.

  • Competitive Compensation: Enjoy the benefits and rewards of working with a global leader.

  • Innovative Technology: Embrace the future of marketing with the power of Generative AI, and create cutting-edge consumer experiences in a fast-paced environment.

What We Expect From You:

  • Impactful Contribution: Make a difference and turn your passion into action.

  • Creative Thinking: Bring fresh ideas and innovative solutions.

  • Learning Mindset: Absorb every experience as an opportunity to grow.

  • Collaborative Spirit: Thrive in diverse teams and embrace different perspectives.

  • Commercial Acumen: Understand the challenges of sustainability and drive pragmatic solutions.

What You'll Do:

  • Contribute to the development of innovative, AI-powered marketing experiences.

  • Collaborate with cross-functional teams (engineers, researchers, data analysts, trend forecasters and designers) to define project scope and direction.

  • Explore and experiment with emerging Generative AI technologies and their applications in marketing.

  • Participate in brainstorming sessions and contribute creative ideas.

  • Apply agile methodologies to project execution and deliver impactful results.

  • Have the opportunity to see your work potentially impact millions of consumers .

Education Requirement:

  • Currently pursuing a Bachelor's engineering degree majoring in Computer Science and/or Machine Learning with a final graduation date no earlier than December 2025.

Skills & Attributes:

  • Marketing Concepts: Apply basic marketing concepts in developing marketing plans (e.g., brand positioning, SWOT Analysis, consumer segmentation).

  • Thought Generation: Innovate and think creatively about consumer trends and product development. A passion for exploring the intersection of AI and marketing.

  • Collaboration & Communication: Work cross-functionally, listen empathetically, and communicate effectively. Possess strong communication skills, both written and verbal.

  • Adaptability: Thrive in complex, ambiguous, and fast-paced environments.

  • Technical Skills: Familiarity with software engineering best practices and experience in real-time data collection and analysis is a plus.

  • Passion: Be passionate about consumer marketing and The Coca-Cola Company

Join us and be part of a company that values your passion, creativity, and ambition. Apply now and start your journey with The Coca-Cola Company!

Travel: Summer internships may require limited travel based on assignment

Work Location: The Coca-Cola Company Headquarters in Atlanta, GA

Monthly Compensation: $4,506

PDN-9dfaa74b-2b0e-4c7c-a871-e307fb7341bf
Job Information
Job Category:
Engineering
Spotlight Employer
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Summer Marketing Generative AI Intern
The Coca-Cola Company
Atlanta, GA
Jan 16, 2025
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